ABSTRACT
The purpose of this study is to identify and analyse the impact of digital innovations to manage business operations during COVID-19 lockdown. Due to COVID-19, a nation-wide lockdown affected the Indian economy severely as both service and manufacturing organizations were closed for a long duration. Thus, to manage with these challenges and address the expectations of their employees, organizations identified various artificial intelligence (AI) and cloud-based digital innovations to continue their business operations during lockdown. The study used a systematic review of literature and document analysis to unravel such innovations that have been initiated and implemented in Indian organizations during COVID-19 lockdown. The study finds that digital innovations and strategies are useful for coping with unseen challenges and also can transform the organizations into smarter ones. The study proposes a conceptual framework on the basis of findings, which will be used for futuristic studies.